Summary: E-Myth Mastery - Michael Gerber

This work offers a summary of the book "EMYTH MASTERY: The Seven Essential Disciplines for Building a World Class Company" by Michael Gerber. Michael Gerber is the founder and chairman of his own consulting company, EMyth Worldwide. He is an accomplished public speaker and is the author of several business bestsellers including The EMyth Revisited, The EMyth Manager and The EMyth Contractor.The emyth credo is: "Don't spend all your time working in your business; work on your building your business as well". To do that in practice and to build a world class business around entrepreneurial principles, Michael Gerber explores the seven essential disciplines of worldclass companies: 1. Good leaders make their vision a reality and think objectively; 2. Leaders identify target markets and position their enterprise; 3. Leaders make financial decisions and harness cash flows; 4. Leaders develop the culture and build operations manuals; 5. Leaders analyze and improve all the systems of the business; 6. Leaders give existing and new customers opportunities to buy; 7. Leaders focus on reaching and impacting their target markets.Written by one of the greatest "small business guru" of our time, EMyth Mastery will help every entrepreneur develop powerful visions for their company.